Weeks 1-3
Client Interview
Questionnaire – Questions and Pushbacks
Keyword Research
Week 4-5
24 Blog Posts Aligned with Questionnaire
3 eBooks Aligned with Questionnaire
Client Approves Content
Week 5-6
Subject Matter Expert Interviews
3 Blogs to Address Interview Questions
3 Blogs to Address Interview Pushbacks
1 Top of the Funnel eBook
1 Middle of the Funnel eBook
Blueprint Framework Built Inside HubSpot
Weeks 6-8
3 Blogs to Address Interview Questions
3 Blogs to Address Interview Pushbacks
1 Top of the Funnel eBook
1 Middle of the Funnel eBook
Continue Blueprint Framework Built Inside HubSpot
Weeks 8-12
Content Adjustments and Fresh Content
12 Blog Posts
2 Top of the Funnel eBooks
